Value Your Trade in 30 Seconds

About Us

How do we stay small and sell big? It's simple: years of experience. At New England Cycle Center we are the largest Motorcycle dealer in Connecticut and our mission is to offer you the latest in parts and products at the best prices, best deals, and with unparalleled service. We pledge to use our best efforts to make your experience both beneficial and enjoyable. Once you give us a try, we’re sure you'll be back for more!

Locations we serve.


Brands we carry.
Hartford, CT
Waterford, CT
Plainfield, CT
Brooklyn, NY
Bronx, NY
Belleville, NJ
Paterson, NJ
New Haven, CT




Kawasaki Motorcycles
BMW Motorcycles

Suzuki Motorcycles
Kawasaki Watercraft
Sea-Doo Watercraft



The open road is calling you and we want to help you get out there. At New England Cycle Center we are known as having the best price and service on new and usedmotorcycles, ATV and personal watercraft/jet ski's in New England and with all the fantastic riding locations in Connecticut, Massachusetts, New York and Rhode Island we know how to use them! Whether it's a Victory Cross Country rider from New York or a GSX-R enthusiast from Boston we have you covered.

There's no doubt that Hartford is a motorcycle town so we fit right in. We don't employ shady tactics, we don't bad mouth other dealers and we don't mess around. We simply sell Victory Motorcycles, Suzuki, and Sea-Doo powersports at the best possible prices and give you the best deal. We are a top seller of motorcycles, Personal Watercraft, ATVs, and side by sides. There's a reason we have been and continue to be number one!

Maybe you'd like to take a cruise down to Bike Night on a badass Suzuki cruiser, like a Boulevard M109R, M90, S40. Maybe you want to drag a knee at a Track Day with a Suzuki GSX-R1000 or GSX-R750.

Maybe the waves and sea are more your style? Perfect we've got all the new Kawasaki Jet Skis and Sea Doo's available for you, and at the best prices! Jet skis and Sea Doo for sale! This includes the Spark, GTI 130, GTI 155, Wake 155, Wake Pro 215, GTX 155, GTX 215, GTX 260, GTX 300, GTR 215, RXT 260, RXT-X, RXT-X 300, RXP-X 300 Sea Do models for sale. New England Cycle Center is your premiere powersports shop to purchase your new personal watercraft Jet Ski.

You can find all of these top of the line Suzuki, Sea-Doo, and Kawasaki powersport products, along with firm handshakes and friendly smiles at New England Cycle Center, The northeast's largest volume powersports dealer since 1985. Headquartered in our gigantic showroom in Hartford, CT, we keep over 1000 motorcycles, dirt bikes, ATVs, and PWCs in stock all year. We've got the hardest-working finance department in the industry, and every day we find low payments for riders from all over the country: good credit, bad credit, or no credit. We have more lenders on file than anyone in New England and can finance local residents as well as customers from out of town.

It doesn't matter if you carve canyons, cruise boulevards, sling dirt, or splash waves, you can rest assured we'll bust our butts to put your butt on an amazing Suzuki, kawasaki, Sea-Doo personal water craft, dirt bike, sport bike, cruiser, ATV or Jet Ski at a low price you won't believe.

And hey, if you swing through Connecticut, stop on by and say hi!